Executive Team


   
Jeffrey M. Armstrong
President and Chief Executive Officer

Previous experience: 

• Vice President and General Manager – DRS Consolidated Controls, Inc. from October 2008 to June 2013.
• Vice President of Operations and Engineering; Plant Manager – DRS Power and Controls Technologies, Inc. from February 2007 to October 2008.
• Program and Engineering Management – General Dynamics Electric Boat from August 2001 to February 2007.
• Submarine Officer – US Navy from February 1987 to August 2001.

Education:

• Advanced Management Program, Business Management – Harvard Business School
• Nuclear Engineering – US Navy Nuclear Power School
• BSME, Mechanical Engineering – University of Washington

 


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Keith R. Marchiando
Vice President and Chief Financial Officer

 Previous experience: 
• Executive Vice President and Chief Financial Officer – Carbon Motors Corporation from 2008 to 2013.
• Independent strategy and financial consultant – multiple manufacturing clients in 2007.
• Senior Vice President and Chief Financial Officer – Dura Automotive Systems, Inc. from 2005 to 2006.
• Vice President and Corporate Controller – Dura Automotive Systems, Inc. from 2003 to 2005.
 
Education:
 
• Master's degree in Industrial Administration from Carnegie Mellon University.
• BS in Finance from Lehigh University.

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Mark S. Hoefing
Chief Operating Officer

Previous experience: 

• Vice President - Sales and Marketing, Automotive Business, for Perceptron, Inc. from 2004 to 2008. 
• Director - Sales and Marketing, Automotive Business for Perceptron, Inc. from 2001 to 2004. 
• Various sales, marketing and management positions spanning nearly 20 years with Rockwell Automation, a leading global automation solution provider.  Many assignments at Rockwell were focused on the global automotive industry. 

Education: 

• BSE in mechanical engineering from the University of Illinois. 

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Heribert Viehweber
Vice President, Operations and Quality

Previous experience: 

• Director, Operations and Product Design – Perceptron, Inc. GmbH from 1992 to 2008. 
• Engineer – Leybold Degussa AG Hanau from 1989 to 1992. 



Education: 

• Fachhochschule in Electronic, Telecommunication Engineering Diploma from the University Giessen Friedberg. 
• Vocational Training in Mechanic and Electronics with Hartmann & Braun AG.
 

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David W. Geiss
Vice President, General Counsel and Corporate Secretary

Previous legal experience: 

• General Counsel & Corporate Secretary – Perceptron, Inc. from 2004 to 2006. 
• General Counsel – Perceptron, Inc. from 2003 to 2004 
• Dykema Gossett PLLC, Senior Associate – Corporate & Securities/Finance from 1997 to 2003. 
• Sills, Law, Essad, Fiedler & Charboneau, PC, Associate from 1992 to 1997. 


Education: 

• J.D. from the University of Detroit School of Law. 
• A.B. in Political Science from the University of Michigan.
 

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Sylvia Smith
Vice President, Controller and Chief Accounting Officer

Previous experience: 

• Accounting Consultant External Reporting Group – MCN Energy Group Inc. from 1997 to 1998. 
• Controller – Primark Corporation from 1994 to 1997. 
• Assistant Controller – Primark Corporation from 1988 to 1994. 
• VP, Controller and Director – Primark Leasing Corporation from 1988 to 1996. 


Education and Certifications: 

• BSA Accounting Major Graduated with distinction from the University of Michigan. 
• Certified Public Accountant.
 

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Song Y. Chung
Chief Technology Officer

Previous experience: 

• Managing Director - Perceptron Asia Pacific operation from 2005 until 2011.
• Director of Sales- Technology Components Group, for Perceptron from 2001 until 2005.
• Technical Director- Engineering, Emerging Business Unit, for Perceptron from 2000 until 2001.

Education: 

• Master of Science in Engineering Management from the Rensselaer Polytechnic Institute.
• BS in Electrical Engineering from the Georgia Institute of Technology
.

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Denis Nicole
Executive Director, Human Resources

Previous experience:

• Director, Human Resources – Valenite-Safety, a subsidiary of Sandvik, AB from 2008 to 2010.
• Ford Motor Company - Human Resource Manager, Ford Land; Human Resource Director, Ford China; over 7 years in Mexico, Japan and China; from 1979 to 2007 & 2010 to 2011.

Education and Certifications:

• Master of Industrial and Labor Relations from Cornell University.
• BS in Health Services Administration from Providence College.
• Certified as a Senior Professional in Human Resources (SPHR).

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